
Since we landed on your beautiful shores last year we’ve felt nothin’ but all the warm and fuzzy feelings. We’ve met your family, your friends, been to your favorite beaches, and been rubbed all over your sweet bod … so naturally we want to take our relationship to the next level. So well, we’re just gonna go ahead and say it … we want you to #ShowUsYourBum. Yep. We want you to show us how you are using and playing with our products. Don’t worry, this won’t be a one-sided relationship, we want to love you right back. Tag your photos #SunBum and #ShowUsYourBum and every Sunday (here in the US of A) we will pick one winner to feature on our social pages and website. The weekly winner will also get stoked out with a $50 gift card to pick up all the Sun Bum they can handle.
So get out there and Show Us Your Bum #Australia. XO, Sun Bum

She’s only 14, but none of this is new to her. Not collecting medals. Not making grown-ass pro athletes jealous. Not the “did you see that?!” surprised faces in the crowd at global competitions like the 2019 USASA national championships in Colorado and last year’s Stab High Japan.
It started with lost bags and apparently the worst conditions in years, but we find Side Hits galore, some fun country hits, and find our rhythm with Parker Szumowski and Arthur Longo leading the charge. Dark, snow-ridden storm clouds are gathering over the steppes of Uzbekistan, and we are very much ready and waiting for it.
Navigating tropical surf trips in 2025 isn’t the easiest of affairs. It turns out that surfers really are everywhere. The search for tropical isolation is eternal.
10 cities. 36 days. 4,500 banana suits. No burns. Relive the madness.
We’re driving our 1963 Chevy Ice Cream Truck coast-to-coast through 10 different cities. Come see us for free SPF, good times and banana suits. A LOT of banana suits. Find out if we’re rollin’ through your town below.
Take a trip through the sunshine mind-state of legendary surf artist, Andy Davis.